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title: Miconex News | Case Studies
description: Case Studies | Keep up to date on the latest news at Miconex
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# Case Studies

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<https://mi-cnx.com/news/the-downtown-dollars-promotional-card>

Case Studies

### [The Downtown Dollars Promotional Gift Card](https://mi-cnx.com/news/the-downtown-dollars-promotional-card)

Following the $400,000 success of the Downtown Dollars Gift Card, Downtown London BIA introduced a promotional version of their Gift Card in 2023.

 Kelly Topping  Nov 2, 2023

<https://mi-cnx.com/news/of-all-the-initiatives-we-have-undertaken-in-the-last-12-years-it-is-the-easiest-to-understand>

Case Studies

### [Of all the initiatives we have undertaken in the last 12 years, it is the easiest to understand.](https://mi-cnx.com/news/of-all-the-initiatives-we-have-undertaken-in-the-last-12-years-it-is-the-easiest-to-understand)

Over 75 businesses are part of the Our Bury St Edmunds Gift Card, which launched in the town in October 2020 and reached a milestone £100,000 sales...

 Kelly Topping  Feb 15, 2023

<https://mi-cnx.com/news/every-1-that-we-sell-with-the-gift-card-is-1-that-is-going-towards-our-levy-paying-businesses>

Case Studies

### [Every £1 that we sell with the gift card is £1 that is going towards our levy paying businesses.](https://mi-cnx.com/news/every-1-that-we-sell-with-the-gift-card-is-1-that-is-going-towards-our-levy-paying-businesses)

The Watford Gift Card launched in 2020. Over 150 businesses are part of the Watford Gift Card. Glen Hempenstall is Marketing and Communications...

 Kelly Topping  Feb 1, 2023

<https://mi-cnx.com/news/businesses-love-that-the-gift-card-is-easy-to-use-that-it-locks-spend-in-locally-and-that-its-a-multi-store-card-that-can-be-accepted-in-nationals-and-independents>

Case Studies

### [Businesses love that the gift card is easy to use, that it locks spend in locally, and that it’s a multi-store card that can be accepted in nationals and independents](https://mi-cnx.com/news/businesses-love-that-the-gift-card-is-easy-to-use-that-it-locks-spend-in-locally-and-that-its-a-multi-store-card-that-can-be-accepted-in-nationals-and-independents)

Over 150 businesses are part of the Love Bristol Gift Card, which launched in the city in 2022. Steve Bluff is the Head of Redcliffe and Temple BID...

 Kelly Topping  Jan 27, 2023

<https://mi-cnx.com/news/miconexs-downtown-gift-card-program-has-been-a-game-changer-for-us-the-boro-gift-card>

Case Studies

### [Miconex’s Downtown Gift Card program has been a game changer for us: The Boro Gift Card](https://mi-cnx.com/news/miconexs-downtown-gift-card-program-has-been-a-game-changer-for-us-the-boro-gift-card)

The Boro Gift Card is an initiative from the Peterborough Downtown Business Improvement Area to support its businesses in the pandemic era and...

 Kelly Topping  Jul 3, 2022

<https://mi-cnx.com/news/one-of-the-top-three-benefits-we-had-with-the-canadas-food-island-gift-card-was-increasing-incremental-spend>

Case Studies

### [One of the top three benefits we had with the Canada’s Food Island Gift Card was increasing incremental consumer spend](https://mi-cnx.com/news/one-of-the-top-three-benefits-we-had-with-the-canadas-food-island-gift-card-was-increasing-incremental-spend)

The Canada's Food Island Gift Card - an interview with Crystal MacGregor, Director of Marketing and Communications at Food Island Partnership.

 Kelly Topping  Jul 3, 2022

<https://mi-cnx.com/news/there-are-so-many-ways-that-local-gift-cards-can-be-used-right-across-a-range-of-council-departments>

Case Studies

### [There are so many ways that local gift cards can be used right across a range of council departments](https://mi-cnx.com/news/there-are-so-many-ways-that-local-gift-cards-can-be-used-right-across-a-range-of-council-departments)

The District Towns Gift Card launched on the 30th November 2020 for the towns of Falkirk, Denny, Stenhousemuir, Grangemouth and Bo’ness. The scheme...

 Kelly Topping  Jun 12, 2022

Case Studies

### [“I encourage all business owners to get involved with their local gift card. It doesn’t cost anything and it’s very simple” Choc Stop](https://mi-cnx.com/news/i-encourage-all-business-owners-to-get-involved-with-their-local-gift-card-it-doesnt-cost-anything-and-its-very-simple-choc-stop)

The Choc Stop in Cumnock is an independent business selling sweet treats such as crepes, sundaes, smoothies and cakes, and is one of the most popular...

 Kelly Topping  Jun 8, 2022

<https://mi-cnx.com/news/town-city-gift-cards-are-a-perfect-complement-to-our-behaviour-change-programmes-betterpoints>

Case Studies

### [“Town & City Gift Cards are a perfect complement to our behaviour change programs” BetterPoints](https://mi-cnx.com/news/town-city-gift-cards-are-a-perfect-complement-to-our-behaviour-change-programmes-betterpoints)

BetterPoints is a behaviour change platform that enables organisations to challenge, motivate and reward people for being greener and heathier – for...

 Kelly Topping  May 29, 2022

<https://mi-cnx.com/news/the-preston-gift-card-jubilee-spending-spree-campaign>

Case Studies

### [“The Jubilee Spending Spree is a feel-good campaign that celebrates being together again.”](https://mi-cnx.com/news/the-preston-gift-card-jubilee-spending-spree-campaign)

Preston BID’s Jubilee Spending Spree will run over the Jubilee bank holiday weekend, with £28,000 of Preston Gift Cards distributed between Thursday...

 Kelly Topping  May 22, 2022

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